A true gem in the Hudson Valley, the Rhinebeck Department Store is a cornerstone of its bustling village. It's a lovely, highly curated shopping experience - and it was vital to convey that branding message on a refreshed website. An intensive photo shoot with Day for Night Production's Cynthia DelConte provided just what we needed - stellar imagery to highlight the custom details of this fine store. Working closely with Full Deck Design to create a Word Press site, Gig supervised and coordinated the process, including content gathering, photo selection and writing to tell the story of this family owned icon. (Note: the store is now under new ownership!)